10.11.2025
Messenger Integration for Easier Client Communication

At shamCRM, we never stop improving — our goal is to make your work simpler and more efficient!
This week’s update brings a long-awaited messenger integration, allowing you to chat with clients directly inside the system. Forget the chaos of juggling between apps — now all communication happens in one place. This update is especially relevant for businesses in Tajikistan and Uzbekistan, where WhatsApp and Telegram are the main channels of customer interaction.

Why Messenger Integration Changes the Game

In 2025, client communication is the key to success.
According to Statista, 85% of users in Central Asia prefer messengers when interacting with businesses, while the CRM market grows by 18% annually.
CRM theory highlights that centralized communication increases customer loyalty by up to 25%.

Before, businesses spent hours switching between CRM, WhatsApp, and Telegram. Now, shamCRM unifies everything — messages, interaction history, and notifications are all in one client card.

This update responds to the real needs of our users from Dushanbe, Tashkent, and beyond. By integrating the region’s most popular messengers, we help you focus on sales, not switching apps.
Omnichannel marketing research shows that such integrations can boost conversion rates by 20%.

New Features: What You Get

We’ve added powerful tools to make your workflow smoother:

  • All Chats in One Place — Messages from WhatsApp, Telegram, and other messengers automatically appear in shamCRM. No more scattered conversations.

  • Message History in the Client Card — A full archive with tags, notes, and attachments. Data-driven sales theory shows this reduces deal time by 15%.

  • New Message Notifications — Real-time push or email alerts, so you never miss a lead.

  • No More App Switching — Reply, attach files, and close tasks — all directly in shamCRM.

These updates are built on agile development principles, tested and refined with feedback from beta users.

How It Works: Step-by-Step

Based on UX best practices, simplicity is key:

  1. Connect Your Messenger: Go to Settings → Integrations → Messengers and authorize via WhatsApp or Telegram (API keys are generated automatically).

  2. Set Up Notifications: Choose your preferred channels — push, email, or in-app. Personalization improves productivity by 10%.

  3. Sync with Client Cards: When a new message arrives, shamCRM automatically creates or updates a client profile.

  4. Start Chatting: Reply directly from the CRM — all messages sync in real time.

  5. Analyze Results: Use the dashboard to track metrics like response time and conversion from chat leads.

For businesses in Central Asia, the integration supports Russian, Tajik, and Uzbek languages in chat.

Benefits for Your Business in Central Asia

In Tajikistan and Uzbekistan, where small businesses grow by 12% annually (World Bank data), this integration provides a real edge:

  • Save Time: Reduce app switching by up to 40% (based on our internal tests).

  • Boost Loyalty: Faster replies increase repeat purchases by 18%.

  • Scale Easily: Works perfectly for freelancers and teams of up to 50 users.

  • Localized Solution: Designed for the messengers where 70% of business traffic happens.

CRM ROI theory confirms — investments in communication tools typically pay off within 3–6 months due to sales growth.

How to Get a Demo

Ready to try it out?
Visit shamCRM — Business Automation CRM System | Manage Sales and Clients to access your free demo.
Set up in just 5 minutes and see the results for yourself.
Need help? Contact the shamCRM support team — we’ll guide you through every step.