26.08.2025
Meet: chatting with customers on WhatsApp right inside shamCRM

WhatsApp – one of the most popular messengers in the world, is now available inside shamCRM.
With the new integration, you can chat with clients through regular WhatsApp numbers directly in shamCRM. The integration allows you to manage conversations, save chat history, and handle all messages in one place — without leaving your CRM. Discover how this solution simplifies business communications and increases efficiency!


What is WhatsApp–CRM Integration?

Integration of CRM with messengers like WhatsApp connects your customer management platform with the communication channels your clients actually use. This allows managers to respond directly in the CRM, automate processes, and store all data in one system. Unlike the WhatsApp Business API, the new shamCRM integration works with regular phone numbers, making it easier to set up and more accessible for small and medium-sized businesses.

Benefits of the Integration:

  • Unified platform: Customer communication and management in a single interface.
  • Automation: Messages are automatically linked to client profiles.
  • Accessibility: No complex setup or business account required.

How does shamCRM’s WhatsApp integration work?

The new integration makes client communication via WhatsApp simple and centralized. Key features include:

  • Messaging inside shamCRM: All WhatsApp chats appear directly in the CRM interface. No need for managers to switch between phone or apps.
  • Conversation history in client profiles: Every chat is automatically saved under the client’s profile for quick reference and to prevent lost information.
  • Instant notifications: Managers receive real-time alerts in shamCRM to ensure fast responses.
  • Speed & convenience: Eliminates switching between apps, saving time and improving productivity.

These features complement other shamCRM capabilities perfectly.


Why is this important for your business?

WhatsApp has over 2 billion users worldwide, and many clients prefer messaging over calls or emails. Studies show that companies failing to respond to inquiries within 5 minutes lose up to 30% of potential deals. shamCRM’s WhatsApp integration solves this by enabling:

  • Faster responses: Managers see and reply to messages instantly.
  • Transparent communication: All chats are stored in the CRM for monitoring and analysis.
  • Improved customer loyalty: Quick, convenient messaging builds trust with your brand.

This integration is especially valuable for businesses in retail, services, and client-facing industries.


How to connect WhatsApp integration?

Setup is quick and simple:

  1. Activate the integration: Log into your shamCRM dashboard and open the Integrations section.
  2. Connect WhatsApp: Use your regular WhatsApp number and scan the QR code to configure.
  3. Start messaging: Client messages will automatically appear in shamCRM.

Need help? Our team will assist in adapting the integration to your business needs.

Try shamCRM for free and start talking to your clients on WhatsApp today!


Frequently Asked Questions (FAQ)

How is this different from WhatsApp Business API?
Unlike the API, this integration requires no business account. It’s easier to set up, making it ideal for small businesses.

Is it suitable for small businesses?
Yes! It’s perfect for SMEs, shops, salons, and freelancers who want to manage WhatsApp chats directly in CRM.

Do I need a separate WhatsApp number?
No. You can use your existing number, and setup takes only a few minutes.


Communicate with clients more effectively using shamCRM

The WhatsApp–shamCRM integration is your chance to simplify communication, reduce client loss, and increase efficiency. Join businesses already streamlining operations with shamCRM.